91% of people who shop offline go into stores because of online promotions according toMarketingLand. This reflects the direct way that online promotions have changed our shopping behaviors. It’s due to the customer experiences that online offers from email promotions, coupons, online ads and so on.
82% of consumers say that finding a great deal on a product online made them feel smarter.
Although deals on many products peak around Black Friday, there are more savings with 50% off to be all over the year as well.
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